Know Yourself. Lead Better.
Powered by DISC + AI. GuruType AI helps individuals, coaches, and organizations unlock peak performance through DISC-based insights and 24/7 AI coaching.
Meet Your GuruType
D Style Coach
Driven. Decisive. Demands results. Your go-to for leadership and bold moves.
I Style Coach
Inspiring. Outgoing. Brings energy and connection into every interaction.
S Style Coach
Supportive. Steady. Creates harmony and shows up with loyalty and calm.
C Style Coach
Calculated. Precise. Brings order, structure, and thoughtfulness to the table.
Trusted Worldwide
Over 1 million people take a DISC assessment every year. GuruType AI brings this time-tested framework into the AI era — for individuals, coaches, and teams ready to grow.
Built For You
👤 Individuals
Understand your strengths. Set goals. Get AI support for growth in real life.
🎯 Coaches
Scale your coaching. Let AI assist with client insights, reflections, and progress.
🏢 Organizations
Improve team dynamics. Use dashboards and insights to build better workplaces.
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GuruType AI is built for people who want more than templated advice. If you're serious about growth, let's get started.